Unified communications delivers a host of features including instant messaging, video conferencing, and data sharing, all collaborative tools designed to support a geographically dispersed team. It can be accessed via managed services through unified communications as a service (UCaaS) and offers benefits like scalability and cost-savings over traditional landline-based communications technology.
The quality of the services accessed through unified communications has only improved as the technology has matured. The introduction of 5G makes latency and other connectivity challenges less threatening, and the incorporation of virtual networking solutions by many companies is making supporting unified communications easier.
Here are four trends shaping the way unified communications is being used in a post-pandemic world:
The Market Is Growing
Over the next several years, the UCaaS market has an expected increase at a CAGR of 9.6%, reaching a market value of more than $26.2 billion in 2027. North American countries are expected to have the highest investment in UCaaS, with high-speed internet and widespread smartphone usage expected to fuel growth in the United States and Canada.
The Permanence of Hybrid Teams
As companies shift from full work-from-home to permanent hybrid options, unified communications delivers a consistent work experience, no matter the location. It also supports productivity and streamlined decision-making with tools for collaboration between employees and teams.
The Shift to Cloud Solutions
Companies are increasingly depending on the cloud for infrastructure and software subscriptions. Unified communications dovetails well into a cloud-first environment, with UCaaS offering features that integrate with other cloud technology. Cloud solutions enable employees to work anywhere, and unified communications supports business processes with services that enable teams to meet virtually.
Education Is Embracing Tech
After widespread closure, schools and other educational institutions needed quick solutions. Part of the adaptation to equip schools with virtual capabilities was the implementation of unified communications. While some schools developed strategies using software, there were others that utilized unified communications to conduct online exams and other activities.
The pandemic caused many companies to accelerate digital transformation plans already in motion or to introduce new priorities around cloud adoption. For many businesses, the shift to unified communications initially solved some of the challenges in a crisis and ultimately offered lasting benefits for the hybrid workplace such as:
- The ability to hire the best talent with no regard for geographical location.
- Reduced expenses related to travel for in-person meetings.
- The ability to scale in a matter of minutes, only paying for the number of users required at any time.
- A shift from a capital investment in communications technology to a monthly operating expense.
- Productivity improvements as employees share workspaces and collaborate on video conferencing and messaging tools.
If your company has been considering unified communications, Proper Connections can help you leverage the best solution to match your communications priorities. Contact us to get started.